Feyisayo Popoola
Latest Gionee X-series smartphone,
Gionee X1s, has been launched into the Nigerian market, ahead of the
Black Friday sales on November 24.
The smartphone, which was unveiled by
the Chief Executive Officer of Gionee, Mr. Chen Lei, in Lagos, was
presented to Gionee’s Brand Ambassador, Oluseyi Joshua, popularly known
as ‘Seyi Shay’.
According to the Marketing Director,
Gionee Nigeria, Mr. Somoye Habeeb, Gionee always tries to move ahead of
time, which was what prompted the launch of the smartphone, ahead of the
Christmas Black Friday sales.
He stated that the smartphone was introduced to bridge the gap between the high-end and the low-end people.
Habeeb described the smartphone as a
‘mid-range gadget’ because its price was relatively low as compared to
other devices, which possessed the same features with the smartphone.
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The major highlight of the device is the 16-megapixel ‘selfie’ camera with front flash and its 4000mAh battery capacity.
The device also comes with features such
as the rear mounted fingerprint shutter, 13-megapixel rear camera with
LED flash, Android 7.0 operating system, Amigo 4.0, 5.20-inch
touchscreen display and 16GB internal memory and 3GB RAM.
The X1s combines IR remote and flash together, which is able to control devices at home.
Speaking at the event, the Managing
Director, Gionee Nigeria, Mr. Ben Ekechukwu, said Gionee was partnering
online gadget stores for Black Friday’s freebies.
He said the product launch was Gionee’s way of offering perks to consumers for the fast approaching Black Friday and beyond.
According to him, the Black Friday
period should be taken advantage of, as it will afford people the
opportunity of purchasing the phone at a give-away price.
He gave other benefits that came with
purchasing the device as a 15-month warranty and the after-sales service
rendered to customers.
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